How to get the most out of your marketplace sales with an effective purchasing strategy

A purchasing strategy ensures that you save costs and put your organizational goals into practice. After all, you don't want a warehouse full of stock that remains there for too long. On the other hand, you also don't want an empty warehouse when customer demand is too high. So your stock needs to be balanced. But how do you get this done? An effective purchasing strategy could be the solution. Especially if you sell via online marketplaces. Data and technological tools make buying for these platforms even easier. In this blogpost you'll read how data and technology contribute to a smart purchasing strategy, so you can generate more sales from marketplaces.